There are plenty of ways to send out your EDMs (Electronic Direct Mail) and newsletters, and equally as many platforms and managers on offer. MailChimp has become the industry standard and, like Wordpress, has become infinitely compatible with your digital marketing campaign. It can seamlessly plug into your Facebook account, filter to selected audiences, provide […]
Making Mailchimp Work For You Read More »
Remember the old days? You know, when there was no internet, no web, no email. Wow you’re as old as me! Well, before the web, small business would rely on advertising in media (radio, television or magazines) for their marketing. It might have been the local paper, it might have been the yellow pages. The
What is Email Marketing? Read More »
We tend to think of blogging as the realm of über-trendy hipsters sipping piccolo lattes and crafting rambling diatribes about on-point topics – the latest yoga hotspots, exotic superfoods, global travel or myriad motherhood hacks. It is true that career bloggers may well fall somewhere within the periphery of this stereotype, but the value and
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